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CAP RADIO
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Opportunity:
The industry leader in baseball cap accessories was interested in adding a specialized radio, one that clips to a hat, to their successful line of cap-related items. They had commissioned some concept art that focused on form, and were now looking for a partner that would be able to deliver a finished product.
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Challenge:
To incorporate the client's concept and design ideas into an efficient and functional personal FM radio while meeting specific size, performance, lead-time, and budget criteria.
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Solution:
IPS engineers in Hong Kong worked with radio component suppliers in China to develop a small, lightweight, high-powered receiver that exceeded the client's performance expectations. IPS's in-house tool shop and injection molding facility was able to create a custom housing for the receiver that matched the client's design criteria perfectly.
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Result:
The Cap Radio was introduced to the market place in time for the holiday 2002 selling season. Sales have been increasing ever since. With our in-house engineering and tool making capabilities, IPS was able to save the client more than half of their anticipated development costs. Our ability to manage the production of the radio at our China facility allows IPS to continue to deliver a high-quality finished product at a low, factory direct price, letting our client focus on expanding their business.
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